AdWords to Integrate Dayparting and Ad SchedulingSearch engine marketeers will love the new features being added to Google Adwords, and it's about time too!
Dayparting and Ad Scheduling will join the other features available in Adwords shortly, allowing Webmasters and Marketing personnel to switch their ads on and off at certain times of the day of week.
This is a major boost for advertising as it allows you to target your market more effectively and shows the ads at times of the day that you target market is using search.Say for example you have a site offering games. Target those after school hours and you'll be getting those gamers seeing your ads!
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